Direct Mail

You have a business, every potential customer has a mailbox, and Leverage Digital Imaging has the tools, technology, and direct mail experience to bring it all together.

Direct Mail Never Gets Old

If you’re not taking advantage of the benefits of direct mail, your business is missing out. Direct mail is the most effective way to grow brand awareness and gain new customers. That’s right, in an age when digital marketing is all the buzz, direct mail makes an impact in ways digital simply does not. In fact, direct mail can help boost the results of your social media or digital marketing efforts by breaking through the clutter. While only 20-30% of emails get opened, direct mail reaches open rates of up to 90%. And 83% of millennials consider messages printed on paper as more trustworthy than digital. So, what are you waiting for? Our expert print and mail team is here to expedite the direct mail process and deliver results faster than you ever thought possible.

Comprehensive Direct Mail Strategy

Whether it’s highly-targeted direct mail with a personal touch or blanketed Every Door Direct Mail (EDDM) delivered to specific USPS routes, our direct mail strategy is always focused on one thing: Getting the attention of your target audience and making them act. Not sure which route to go? Our team is here to advise, design, print, and of course mail for you.

leverage-digital-imaging-saturation-eddm

Every Door Direct Mail (Saturation Mailing)

We understand the EDDM process like the back of our hand and know that it’s the most affordable way to send direct mail. EDDM is a great choice for brick and mortar businesses that depend on having local customers, or businesses without solid mailing lists. With EDDM, the direct mail pieces we create and print are delivered to every home along the mail routes you choose. Our EDDM experts can help you target specific USPS mail routes, based on demographic info such as average household age and income, and blanket every house on a route with your brand’s message. The best part? Postage rates for EDDM mailings are extremely low, sometimes as cheap as 17.5 cents per piece.

EDDM Benefits

  • No mailing list required
  • Much cheaper than standard bulk mail
  • Target mail routes by income or household size
Leverage Targeted Direct Mail

Targeted Mailers

Looking to get extra creative with your direct mail and add a personalized touch that speaks directly to your target audience? The possibilities are endless with targeted direct mailers. From standard postcards to quad-folds and die cuts to dimensional packages. Combined with our variable data printing services, this type of direct mail allows you to quickly create highly-personalized mail pieces using specific information that directly relates to your target audience. This type of personalization is what allows targeted direct mail to have a four times higher response rate compared to EDDM.

 

Targeted Mail Benefits

  • More Personalized
  • Creative Flexibility – No Size or Shape Limits
  • Higher Response Rates

Cards & Postcards

We design and print postcards of all types and styles. Have an online business? Postcards are an affordable way to promote your brand and drive sales.

Envelope Mailers

Sending your direct mail in envelopes heightens the level of professionalism. Use envelope mailers for anything from general business correspondences to fancy event invitations.

Self-Mailers

Tri-fold, quad-fold, and special die cuts. We can create and print any type of self-mailer you can think of, or leave the creativity up to us and simply enjoy the benefits that self-mailers bring to your business.

Catalogs & Booklets

Have lots of product options to showcase? Or maybe you’re wanting to send a corporate newsletter. We create and print high-quality catalogs & booklets that showcase your brand, no matter how big or small.

Inserts

If you mail customer orders, you already have the perfect vehicle for a creative insert to live. Give a promo code, start a refer a friend program, or just focus on customer service and branding.

Dimensional Mailers

Take your direct mailing to the next level with creative dimensional mailers. Perfect for highly-qualified leads who just need that final push to become a customer for life.

Ask about postage discounts!

We partner with local businesses of all sizes to explore ways to reduce costs and maximize reach. Talk to a representative today to find out how you can save up to 10% on postage rates.

Call us today: 319.266.7578

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